MSC Mediterranean Shipping Company (MSC), a global leader in transportation and logistics, understands the challenges and way forward for the maritime industry. In this plenary session, hear from André Simha, Global Chief Digital & Innovation Officer of MSC Mediterranean Shipping Company and Chairman of the Supervisory Board of the Digital Container Shipping Association, as he describes the challenges and opportunities, and the role of technology and collaboration to realise the potential of digital transformation for the future of maritime shipping.